ST. MARTIN PHARMACIA
Original brand, concept & authorship
St. Martin Pharmacia is an original brand and an authorial and curatorial project by Jana Španírová, created in Bratislava as a distinctive fusion of beauty, health, history and art.
ORIGINAL CONCEPT
An original brand and curatorial project by Jana Španírová
St. Martin Pharmacia was created as an original brand and an authorial and curatorial project by Jana Španírová in Bratislava. From its inception, it connected the worlds of health and beauty with history, art, design and a distinctive curatorial approach.
The brand was conceived as more than a name or the visual appearance of a retail space. Its original concept encompassed the St. Martin Pharmacia name, the brand’s creative direction, visual identity, interior concept, artistic and decorative elements, graphic works, communication and the presentation of brands and products.
The authorial concept was not merely a visual representation of a commercial space. It encompassed the name, overall creative direction, visual identity, interior concept, artistic and decorative elements, graphic works, and the method of presenting brands and products.
AUTHOR'S SCOPE
What constitutes the original brand and concept of St. Martin Pharmacia
Name & visual identity
St. Martin Pharmacia's name, visual brand language, logotype, graphic direction, and recognizable aesthetic.
Interior concept & design
Creative direction of the space as a physical expression of the brand, including its colors, materials, decorative elements, and overall atmosphere, and the creation of project documentation for interior realization, including flooring, walls, custom furniture, and decorations.
Artworks
Original painting and other author's artistic and decorative elements created as part of the brand identity and original space.
Curatorship
Selection of brands, products and items, and the way they are presented as part of the integrated world of St. Martin Pharmacia.
Art direction
Visual brand direction, styling, visual language, communication and the way it is publicly presented.
THE STORY OF THE CONCEPT
From an idea to the St. Martin Pharmacia brand
St. Martin Pharmacia was established as an original brand and a coherent authorial world where health, beauty, history, and art were intended to naturally converge. From the beginning, it was not merely about creating a sales space, but about creating a brand with its own identity, atmosphere, visual language, and story.
The brand concept gradually took shape, from its name and visual identity to its color scheme, materials, and interior design solutions, all the way to artistic and decorative elements. The project also included an original painting created specifically for the space, graphic solutions, communication style, product presentation, and a curated selection of brands.
Individual elements were not created in isolation. They were designed to collectively form a single recognizable entity – the St. Martin Pharmacia brand and world, which connected the legacy of traditional pharmacies with the aesthetics of niche perfumery, art, and a contemporary view of beauty and care.
The result was a brand whose identity was not solely defined by its products, but by the entire experience: the name, visual language, colors, light, space, objects, art, scents, and the way it communicated with customers.
“St. Martin Pharmacia was not created merely as a point of sale, but as an original brand and authorial world with its own identity, story, and artistic language.”
JANA ŠPANÍROVÁ · CONCEPT AUTHOR
AUTHORSHIP, BRAND & INTELLECTUAL PROPERTY
Protection of the original brand and author's concept
St. Martin Pharmacia is an original brand and an authorial and curatorial project created by Jana Španírová in Bratislava, Slovakia.
The original brand and project identity primarily encompasses its creative and artistic direction, visual identity, interior concept, graphic and decorative elements, original artworks, curatorial approach, and the method of communicating and presenting products and brands.
Copyrights to original creative works and authorial elements created by Jana Španírová remain the rights of their author. The designation and trademark ST. MARTIN PHARMACIA are also subject to separate legal protection; the holder of the registered trademark is ST. MARTIN PHARMACIA s.r.o.
Use of the name, designation, visual identity, copyrighted works, or other protected elements of the brand is permitted only to the extent allowed by relevant legal regulations or based on authorization from the respective rights holder.
The current use of the original premises, their individual elements, or visual similarity to the original project does not, in itself, constitute a continuation, collaboration, authorization, or permission to use the original brand, its copyrighted elements, or other protected elements of St. Martin Pharmacia.
ORIGINAL PROJECT & PORTFOLIO

